Showing posts with label adverts. Show all posts
Showing posts with label adverts. Show all posts
Monday, 19 November 2012
Why the John Lewis ad isn't romantic in the slightest...
We've had some top class ads for them over the past couple of years which has left us all anticipating the next. My ultimate favourite being the More Than A Woman ad from 2010. I was heavily pregnant with Little E when it graced our screens and I literally shed a tear EVERY time I saw it - genius on there part I'm sure you'll agree. So yes... I love the ads... yes... I know the quality is great but in all honesty the ads are just a nice thing on my TV - I couldn't shop there regularly - I just don't have John Lewis money.
Anyway.... I digress...
The reason I'm writing this post is that I keep hearing how beautiful the latest ad is. "It's so romantic..." yadda yadda yadda.
Well it's not.
You see I'm of the opinion that that "romantic" snowman is just a typical idiot bloke. Yep - next time you watch it I'm sure you'll see that I'm right. You see I've watched it a couple of times now and what I've now realised is this.
The snowman waits til the sun goes down...
she's non the wiser about his liaison with 'another bird' (he's totally checking out the robin's red breast) #justsayin
He heads off to the city (probably to meet the lads) all happy and smiley having the time of his life without a thought for Mrs Snowman...
then he does the walk of shame home and rocks up the next morning (probably hungover) with a crappy gift. That's not romantic!!!
Romantic would have been him just handing over the scarf he was wearing and not using the shopping trip as a cover up for drunken night out!!
There... I said it.
Now you can all gasp and throw things at me. That is all.
Thursday, 30 September 2010
Advertising and our Children
Imagine my surprise then, when mister A just came running in and said "Mummy, mummy, we've got Ariel haven't we. I've just seen it on the TV - it's Ariel Actilift."
What the hell is going on? Why is my son more interested in what we are using to wash our clothes with than what he wants for Christmas!?
It's not the first time this has happened either. Last week he stunned me when that Actimel laughing baby ad came on - "Mummy", he said "Healthy babies are happy babies." I looked to the TV and one minute later that was the strap line being delivered by the narrator. I just looked at him.
Now I can assure you, Mister A does not spend hours perched in front of the TV. It seems though that the little time he is watching, he is completely absorbed by the ads aimed at the parents rather than those toy ads that we all hate at this time of year!
So what's going on? Should I see this as a good thing - my son clearly has some kind of photographic memory or is this just a sign of the times? Like many other 3 and a half year olds, he knows all the major brand logos by sight, Tesco's, McDonalds, Lego and obviously now Ariel(?!) but he is really clever with everthing else too. He can count higher than 50 and he knows the alphabet - so is this just another form of learning? What do you think?
I shouldn't really complain, after all the sooner he learns to wash his own clothes, the better!
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